Recently I helped co-author a new learning module from the Knight Citizen News Network: Likes & Tweets: Leveraging Social Media for News Sites. It’s a pretty detailed resource, intended primarily for online local news startups — but the lessons there could be applied by local news orgs in legacy media, as well as anyone trying to connect with a community online.
I only played a small role in this project — the vast majority of the work was done by Susan Mernit and Kwan Booth –Â my Oakland Local cofounders and partners in the House of Local media consulting group.
Yesterday, Susan, Kwan & I participated in a one-hour live chat hosted by J-Lab about this learning module. You can replay the complete transcript. We got really great interaction on this. J-Lab told us that this live chat attracted far more readers and participants than its other live chats. It was fun, and I’m glad it was a success!