How to start a Twitter hashtag

More and more people are covering live events and breaking news via Twitter — and usually there are several Twitter users covering the same event. Hashtags are a handy tool for pulling together such disparate coverage.

A hashtag is just a short character string preceded by a hash sign (#). This effectively tags your tweets — allowing people to easily find and aggregate tweets related to the event being covered.

If you’re live-tweeting, you’ll want to know and use an appropriate hashtag. Earlier I explained why it’s important to propose and promote an event hashtag well before the event starts. But where do event hashtags come from?…

Doyle Albee, maven of the miniskirt theory of writing, asked me:

“I’ve used hashtags a bunch, but never started one. If, by some chance, there are two events (or whatever) using the same hashtag, does everyone searching just see both until one changes, or is there some sort of registration or vetting process?”

Here’s my take on this…

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TechStars Investor Day and other good stuff today

This morning I had the privilege of attending some of the morning presentations from this year’s crop of TechStars startup companies in an event called “Investor Day,” held at the Boulder Theater.  TechStars is a Boulder, CO-based program that provides seed capital and mentorship for tech startups. SocialThing (which just got bought by AOL) and Brightkite were both graduates of last summer’s TechStars.

The main reason I went was because my good friends Susan Mernit and Lisa Williams were presenting the flagship product, WhozAround, from their new company, People’s Software Company. I’ve been watching them endure the TechStars maelstrom this summer, and they pulled through great despite lots of pressure and stresses.

WhozAround is currently a Facebook application in alpha. It’s the first step in their plan to bypass the current communication chaos that ensues whenever two or more people try to agree on a place & time to meet. As Susan said in her presentation today, “Do all those e-mails, IMs, texts, Facebook notifications, and other messages really make getting together easier?” I can answer that with a resounding “NOT!!!”

Here’s Susan giving the presentation:

Susan Mernit presenting at TechStars Investory Day, 2008

And Susan and Lisa taking questions from investors:

Susan Mernit & Lisa Williams taking questions from investors

(Apologies for the crappy images, my iPhone camera isn’t great for that sort of lighting and distance. I was sitting in the balcony.)

I’ll be heading back to the Boulder Theater in a couple of hours for the Tech Cocktails event there:

Tech Cocktails

But some more cool stuff happened today…

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