Twitter @ replies & how I’m changing my live event coverage

Scott Rosenberg (journalist)
If you weren’t already following author Scott Rosenberg on Twitter, as well as me, you would have missed my coverage of his talk last night. Sorry, that won’t happen again. (Image via Wikipedia)

Just yesterday I learned that on Twitter (a social media service I use a lot), if I begin a tweet with an @ reply (such as: @lisawilliams said…), that tweet will only be seen by people who not only follow me but who ALSO follow the Twitter user named after the initial “@”.

You’d think I would have known this already, but every once in a while something major slips by me. Twitter changed how it handles “@ replies” a few months ago — something that caused considerable controversy on the service. It was a controversy I happened to miss. But thanks to the kindness of a stranger, I’m now caught up on the issue and can offer some useful tips.

I’m writing about this issues because it has significant implications for how I’ll be doing live coverage of events via Twitter.

Whenever I’m at an event (such as a conference, talk, or arts event) that I think might also interest some of my Twitter followers, I tend to “live tweet” it — posting frequent updates about what’s being said, what I’m seeing, reactions to what’s happening, etc.

I do this so much, and have gotten pretty good at it, that I have attracted many Twitter followers because of it. So I’ve decided to explore offering live event coverage as a professional service.

BUT: What if only a fraction of my nearly 5,000 Twitter followers have the opportunity to see my live coverage? And what if those people are already, in a sense, part of the “in crowd?”

That’s the situation when I start my live tweets with “@”.

Yeah, big problem. Especially if part of the value I bring to the table with live event coverage service is the size of my Twitter posse.

Fortunately, it’s fixable… Continue reading

What Is Citizen Journalism?

NOTE: I get asked this question quite often, so I thought I’d take a stab at providing a definition. This represents my view only — feel free to disagree, question, or elaborate in the comments. I intend this to be the starting point of a discussion, not the last word. I originally published this post in another blog in May 2007. I’ve been getting many questions about it lately from journalism students, so I thought I’d repost it.

“Citizen journalism” is a clunky term that manages to be as open to interpretation as it is controversial. I tend to think of it this way:

Any effort by people who are not trained or employed as professional journalists to publish news or information based on original observation, research, inquiry, analysis or investigation.

Here’s what that can mean, more specifically… Continue reading

Making Twitter Lists more useful with filtering

Choose
Sometimes you don’t want EVERYTHING, just what you want. (Image by ervega via Flickr)

Today Twitter has begin a broad rollout of a new feature, Twitter Lists. The feature had been available only to a select group of beta users, but product manager Nick Kallen tweeted yesterday,Currently, 25% of all users have Lists.” I don’t have access to Lists yet, but I expect it’s coming soon.

The point of Twitter lists is relevant discovery: It’s an easy way to find and follow Twitter users you might not otherwise know about, but would be interested in. However, you might not be interested in everything (or even most things) a given Twitter user in a list has to say. This is more likely if you’re more interest in topics than people. In this case, Twitter lists might deliver more noise than signal.

But I think if you use a good tool like Tweetdeck for accessing Twitter (rather than just the Twitter site, which has always sucked for usability), you can combine Twitter Lists with filtering to end up with something very useful indeed, especially for staying abreast of news or topics… Continue reading

Citizen v. Pro Journalism: Division is Diversion

The house to the right is a small settlement, ...
What, exactly, are journalistic fences supposed to accomplish? (Image via Wikipedia)

Recently Kellie O’Sullivan, a third-year communication student studying at the University of Newcastle in Australia, asked me some questions about citizen journalism for a class assignment. I get questions like this a lot, so she said it was fine if I answered her in a blog post.

The way she framed her questions made me wonder: Why are folks from news organizations and journalism/communication schools still so hung up on building fences to divide amateur from professional journalism? Does this reflect insecurity about their own status/worth, or simply a lack of understanding of how much these endeavors mostly overlap and complement each other?

Seems to me that we’d all gain more by focusing on the practice of reporting and journalism (especially being transparent and open to discussion, correction, and expansion of news and information). In my opinion, doing journalism is more important than what kind of journalist you consider yourself to be, or how others label you.

With that caveat, here’s what she asked, and how I answered… Continue reading

Experiment: Great Live Event Coverage for Hire. What do you think?

As I mentioned in my previous post, today I’m liveblogging and tweeting a daylong Las Vegas event by Metzger Associates: Social Media for Executives. It’s a small event for a select group of executives representing several types of companies.

I’m doing this as a pilot test for a new professional service I’d like to start offering: Great live event coverage.

In my experience, most online event coverage isn’t so great. A few folks will be tweeting or blogging in several places, some hashtags will be used, but it’s all rather confusing and inconsistent to follow. Also, a lot of people tend to tweet items like “Jane Doe is speaking at this session now.” Uh-huh… AND….?

Liveblogging/tweeting has turned out to be a real strength of mine — I’m good at it, and I enjoy it. I’ve also had the good fortune to collect a sizable Twitter following among folks whose interests in media, business, and other fields overlap with mine — and who enjoy my particular blend of reporting, analysis, and attitude. (Or at least I guess they do, because every time I do live event coverage my Twitter posse swells noticeably and those folks tend to stick around afterward.)

I do a lot of live event coverage via Twitter and CoverItLive. For instance, earlier this month for my client the Reynolds Journalism Institute I liveblogged/tweeted J-Lab’s Fund My Media Startup workshop at the 2009 Online News Association conference.

So, being a longtime entrepreneur always on the lookout for new opportunities, I’m looking for ways to offer live event coverage as a service for my clients. Today’s event is an experiment on this front.

I want to figure out how this service could work in a way that would appeal to my Twitter posse, maintain my integrity and independence, and provide value to clients who’d pay for it.

Here are some of the issues I’m wrestling with, that I’d welcome your thoughts on…

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AP’s iPhone App: White Elephant

White Elephant: A possession entailing great expense out of proportion to its usefulness or value to the owner. (Random House Dictionary)

Today, AP debuted its AP Stylebook iPhone app.

According to the press release. “AP Stylebook fans have been asking for a mobile application so they can have style guidance wherever they go. Journalists never know when they will need to run out the door to chase a story, so as long as they have an iPhone in their pockets when they go, the Stylebook can go with them.”

…Which indicates the strategy here: The AP Stylebook iphone app is basically an app as e-book. Which almost explains its exhorbitant price: $28.99.

Yep, that’s right: $28.99 for an iPhone app. Seriously.

Beyond displaying the text of the AP Stylebook 2009, this app adds a little extra functionality: “The 2009 AP Stylebook app features searchable listings for the main, sports, business and punctuation sections, along with the ability to add custom entries and personalized notes on AP listings. Stylebook app users are able to mark any entry as a favorite for easy access.”

…In other words, similar with what you could do with this book on a Kindle. Only AP doesn’t offer a Kindle edition of the Stylebook.

AP does offer online Stylebook subscriptions: $25/year for an individual, with cheaper bulk pricing available for organizations. Which means that the iPhone app is more costly than an online subscription. So why wouldn’t iPhone users buy an online subscription instead and access it through the mobile Safari browser?

Here’s another thing baffles me: Why sell an app that’s basically a standalone e-book? Why not offer a free app with some free content/service that also can allow paying subscribers to log in from their phone and have a mobile-optimized experience? It seems to me that AP is reinventing the wheel with this app, missing obvious opportunities to grow its Stylebook market, and positioning this product poorly through ludicrous pricing.

It gets worse… but it could get better too…

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Kara Andrade prepares to head to Guatemala

Last night, I attended the Hasta Luego party for my friend Kara Andrade, who won a Fulbright and so later this week is heading to Guatemala with her partner Brad for about a year. She’ll be starting a new citizen journalism venture there. I’ll be following her progress on her blog and via Twitter. Here she shares what freaks her out the most about this adventure.

Why blocking news aggregators is dumb and won’t work

DALLAS - MAY 1:  Owner of the Dallas Mavericks...
Mark Cuban: This is your media on crack. Any questions?
Image by Getty Images via Daylife

The apparent crack epidemic sweeping the executive suites of media organizations across the U.S. has claimed another victim.

Mark Cuban loves the news business. Over the years he’s done and said some smart things in media. But on his blog a few days ago, he took a big ol’ nose dive straight into the shallow end of the pool.

In his Aug. 8 post, My Advice to Fox & MySpace on Selling Content – Yes You Can, Cuban exhorted news sites to start blocking access to links to their content coming from aggregators. So, for instance, someone might encounter a Newser summary of a USA Today story — but if USA Today blocked inbound links from Newser, someone who wanted to learn more from the full story would click the link and go nowhere.

Here’s the key point for news orgs to grasp: The audience would NOT view Newser as the problem there. Newser has already provided value with the story summary — and they were trying to provide the audience with even more value through a direct link to the full story.

Instead, the news organization would be spoiling its own reputation by presenting itself as an obstacle. The blocked aggregator link in effect says “We don’t want your attention unless you come to us our way, even though we’re not providing the kind of easy summary through aggregators that obviously meets your needs and attracts your interest.”

To which the audience would more likely respond, “Yeah, screw you too. I’ll take my eyeballs elsewhere, thanks.”

Not exactly good for the news business.

The sad and scary thing about Cuban’s post is that a lot of news execs will probably listen to Cuban right now, and maybe even follow his advice, because they’re scared and he’s playing to their fears, prejudices, and weaknesses. It’ll be sad to watch.

Perhaps the one bright spot in this mess is that it may be technically simple to get around aggregator link blocking…

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Chicago Tribune Story Idea Survey: Good Idea, Poorly Executed

CHICAGO - DECEMBER 8:  Flags wave in the wind ...
(Image by Getty Images via Daylife)

The Chicago Tribune recently reported that it has halted a “short-lived research project in which the Chicago Tribune solicited responses from current and former subscribers to descriptions of Tribune stories before they had been published.”

The project — a collaboration between the paper’s editorial and marketing departments — was stopped because reporters raised journalistic concerns. Originally it had only surveyed selected “would-be readers” about general topics and previous Tribune coverage. But in the last two weeks, participants had begun being surveyed about their preferences on synopses of stories currently in the works.

In all, 55 reporters and editors voiced their complaint in a letter to Tribune editor Gerould Kern and managing editor Jane Hirt. The letter “expressed concern that providing story information to those outside the newsroom prior to publication seemed ‘to break the bond between reporters and editors in a fundamental way.'”

Here’s more detail about how the research was conducted: “Surveys were sent by e-mail to around 9,000 would-be readers on two occasions. About 500 responded to each, indicating which of 10 story ideas they preferred. Kern said the stories ‘tended to be news features,’ and the results never made it to him or had any impact in how stories were handled.”

I can understand the reporters’ complaint if their story ideas were shared outside the newsroom without their prior knowledge and consent. However, if that consent can be obtained, I personally think this type of research could be surprisingly useful. Especially if the people being surveyed truly represent younger people (i.e., the news organization’s future market) as well as demographics that historically have not been well served by the news organization…

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