" there's no breakdown of "social media" in this view of traffic sources, and with the dramatic rise of social media marketing, marketers need an easy way to segment and "see" this traffic separately from the rest of their referrers. We know it's mixed in with "referring sites" and "direct traffic" but luckily, there's a way to extract that data in just a few simple steps.
Step 1: Create a Custom Segment
Custom segments are the way to go for separating traffic into filter-able buckets for deeper analysis. GA makes this fairly painless…"