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How to get your site accepting Addiply network ads. Not sure how targeted this is in US yet, seems mainly a UK thing so far.
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A Yelp-style local business/service listing site that takes local advertising. They have a mobile component.
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"ReachLocal Xchange: a platform where media partners like you can access our marketplace of high-quality sponsored listings, or create advertising offers that generate value for our advertisers and more revenue for your media. Whether you have search, display, directory, or other valuable digital advertising inventory, the ReachLocal Xchange gives you access to our proprietary network of tens of thousands of local businesses quickly and easily."
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"It may be awhile since you've thought about CitySearch, but the local listings site is not ready to roll over and let Google or Yelp corner the local ad market. Today CitySearch announced the launch of CityGrid, a bid to turn the company's voluminous local listings into the largest content and advertising network for local."
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Mark Potts' new venture: an online local advertising service.
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Local online advertising service
"PlaceLocal is a smart technology that allows online publishers to automate local ad creation, sales, and management. Type in any local business and PlaceLocal automatically builds a stunning, customized online ad for the advertiser. Publishers are using PlaceLocal to streamline their advertising workflow and increase revenue from local advertisers."
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Local, social, and ubiquitious. Winning combo.
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"2010 is going to be the year the game changed for online local. The right factors are finally converging: quality local content, awesome mobile devices, and local advertising services. It’s getting much easier to envision what the tapestry of local media and advertising will look like in just a few short years.
"And for that reason, I say to the newspaper execs of the world: please stop fussing about with pay walls and get serious about online local. Let’s look at what they’re facing…
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If you use Blip.tv to distribute online video (a service I highly recommend), then be sure to follow these instructions for exporting video from your video editor (like iMovie) so that it will work best to upload to their service.
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All the more reason for news/info providers to focus on lean mobile channels.
"And when Americans were asked why they have no Internet connection at home, the "don't need/Not interested" response dropped to 16.7% of those polled, while "too expensive" jumped to 38.9%. And when home dialup Internet users were asked why they don't upgrade to broadband, the not interested crowd shrank to 7.3% while the too expensive set ballooned to 41.3%.
"These numbers don't differ by much when NTIA compared rural and urban responses: 22.3 percent of rural area residents called a broadband upgrade too costly; 27.6 percent of city dwellers reported the same. But a sizeable number of rural Americans also checked the "not available" category—11.1%"
