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David Cohn: "Here's what I wrote last week to the editor: "To work with Spot.Us you have to be transparent about where you would spend your freelance budget. Every organization that works with Spot.Us is transparent about where they are putting their dollars or at least where they are putting their editorial efforts."
"The editor responded that it would be scary to make an editor's freelance budget so public. That's exactly the point!"
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"Designing a platform for smartphone users could lead one astray. Every student we spoke with had different versions of phones that used a native web browser. We initially considered this reality and were encouraged by our advisors to do so, but we didn't realize how dead-on the advice was until we interacted with some of our users.
"So there are two takeaways here: organize events that allow you to interact one-on-one with different groups of your core users; and gear your mobile development towards dumphones. You can always build that slick mobile app later."
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A crucial cultural resource. It includes my favorite! "The Incredibly Strange Creatures Who Stopped Living and Became Mixed-Up Zombies (1964)"
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"The American Press Institute's effort to launch a national newspaper classified advertising portal in the U.S. is dead. (At least for now.)"
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So who is using this? Is this getting any traction?
"Microsoft Tag creates unlimited possibilities for making interactive communications an instant, entertaining part of life. They transform physical media (print advertising, billboards, product packages, information signs, in-store merchandising, or even video images)—into live links for accessing information and entertainment online.
"With the Microsoft Tag application, just aim your camera phone at a Tag and instantly access mobile content, videos, music, contact information, maps, social networks, promotions, and more. Nothing to type, no browsers to launch!."
