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“If top news sites generated the same revenue per UK unique user in 2007 as Google, under a Cost per Click (CPC) ad model, they could have gotten ad revenues between £120-£250 million each from domestic traffic. Instead, they got only 20% as much.”
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I love that Frontline archives its full programs online. Looking forward to watching this one.
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Here’s an intriguing use of Twitter! “I am hereby posting a schedule of the times that I will make available for meetings with companies at the Web 2.0 Expo, and I am not going to accept email-based proposals to meet, only Twitpitches.”
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“Comments shouldn’t be buried in a second-class citizenship: they are first class elements of the conversational flow. Don’t create these two kinds of items. Everything is just an utterance,”
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“Paid fellowship program: 5-10 emerging media talents from fall 2008-spring 2009. Intensive 9-month gig conceiving new web concepts, developing their structure, design and voice, & writing and editing the daily content after launch.” Deadline May 8.
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Ernst & Young says newspapers (at least in UK) could vastly increase online revenue by shifting away from CPM ad pricing and toward CPC pricing. You can download the full report here.
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Great story: “Canute learned that courtiers claimed he could “Command the tides of the sea to go back”. A clever politician, he had his throne carried to the seashore and sat on it as the tide came in, commanding the waves to advance no further.”
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AP’s getting a lot of pushback from its recent changes. It’ll be interesting to see if this blows over, and if it will affect AP’s newly announced mobile news networks
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New widget to help people search for political bloggers.
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“It’s disconcerting to a see a news brand as robust and well-known as The Smoking Gun run by a staff of three people.”
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Beth Kanter’s tips on using Twitter: “1. Don’t tweet about yourself 2. Be funny, engaging, witty, or share information 3. Ask questions 4. Summarize and share back responses 5. Say thank you” I’d only disagree with #1 if you’re not boring.
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Not a bad start, but we need much, much more…
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Is podcasting failing? I think the comments to this article are far more illuminating than the article itself.
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