Comments on: Feeds: Getting Pretty Mainstream http://www.contentious.com/2007/08/29/feeds-getting-pretty-mainstream/ Amy Gahran's news and musings on how we communicate in the online age. Thu, 19 Jan 2012 21:46:08 +0000 hourly 1 By: SpinningSilk Multimedia - portable media, web technologies http://www.contentious.com/2007/08/29/feeds-getting-pretty-mainstream/comment-page-1/#comment-1205455 SpinningSilk Multimedia - portable media, web technologies Mon, 03 Sep 2007 15:00:19 +0000 http://www.contentious.com/archives/2007/08/29/feeds-getting-pretty-mainstream/#comment-1205455 [...] recently read a good article at Contentious.com about RSS Feeds getting more mainstream. If you use RSS to distribute [...] [...] recently read a good article at Contentious.com about RSS Feeds getting more mainstream. If you use RSS to distribute [...]

]]> By: LexBlog Blog http://www.contentious.com/2007/08/29/feeds-getting-pretty-mainstream/comment-page-1/#comment-1205285 LexBlog Blog Thu, 30 Aug 2007 16:26:37 +0000 http://www.contentious.com/archives/2007/08/29/feeds-getting-pretty-mainstream/#comment-1205285 <strong>RSS feeds going mainstream : Time for journalism industry to wake up...</strong> Speaking at ILTA - International Legal Technology Association - this month I asked an audience of about 150 how many use RSS feeds and a newsreader. It was over half. If I had asked that question two years ago, I'll...... RSS feeds going mainstream : Time for journalism industry to wake up…

Speaking at ILTA – International Legal Technology Association – this month I asked an audience of about 150 how many use RSS feeds and a newsreader. It was over half. If I had asked that question two years ago, I’ll……

]]> By: Amy Gahran http://www.contentious.com/2007/08/29/feeds-getting-pretty-mainstream/comment-page-1/#comment-1205283 Amy Gahran Thu, 30 Aug 2007 15:44:07 +0000 http://www.contentious.com/archives/2007/08/29/feeds-getting-pretty-mainstream/#comment-1205283 Thanks, Patrick. You wrote: "People laugh when I tell them it stands for Really Simple Syndication" LOL, yeah, someone once told me "If it's so damn simple why does it need that stupid acronym?" You continued: "...but when I tell them it will give potential customers and site visitors a way for the site to come to them instead of vice versa they perk up and listen. I also explain RSS is not just about blogging but also podcasting, calendars, prices lists, press releases, etc." That's a really great communication strategy. what I'm curious about is, does that explanation really help them "get" feeds & how they can benefit from using them or advertising on them, or do they require further education. In your experience, what really seems to help make it click for them to the point that they'll do somethign about it? - Amy Gahran Thanks, Patrick.

You wrote: “People laugh when I tell them it stands for Really Simple Syndication”

LOL, yeah, someone once told me “If it’s so damn simple why does it need that stupid acronym?”

You continued: “…but when I tell them it will give potential customers and site visitors a way for the site to come to them instead of vice versa they perk up and listen. I also explain RSS is not just about blogging but also podcasting, calendars, prices lists, press releases, etc.”

That’s a really great communication strategy. what I’m curious about is, does that explanation really help them “get” feeds & how they can benefit from using them or advertising on them, or do they require further education.

In your experience, what really seems to help make it click for them to the point that they’ll do somethign about it?

- Amy Gahran

]]> By: Patrick http://www.contentious.com/2007/08/29/feeds-getting-pretty-mainstream/comment-page-1/#comment-1205248 Patrick Wed, 29 Aug 2007 19:36:59 +0000 http://www.contentious.com/archives/2007/08/29/feeds-getting-pretty-mainstream/#comment-1205248 I have recently started doing a talk to local business network groups about the benefits of RSS. In fact we are making RSS a core aspect of our business. We are not trying to cram the term RSS down people's throats however. I hate the term. people laugh when I tell them it stands for Really Simple Syndication but when I tell them it will give potential customers and site visitors a way for the site to come to them instead of vice versa they perk up and listen. I also explain RSS is not just about blogging but also podcasting, calendars, prices lists, press releases, etc. I have recently started doing a talk to local business network groups about the benefits of RSS. In fact we are making RSS a core aspect of our business. We are not trying to cram the term RSS down people’s throats however. I hate the term. people laugh when I tell them it stands for Really Simple Syndication but when I tell them it will give potential customers and site visitors a way for the site to come to them instead of vice versa they perk up and listen. I also explain RSS is not just about blogging but also podcasting, calendars, prices lists, press releases, etc.

]]> By: contentious.com - It’s Not About Your Site Anymore http://www.contentious.com/2007/08/29/feeds-getting-pretty-mainstream/comment-page-1/#comment-1205246 contentious.com - It’s Not About Your Site Anymore Wed, 29 Aug 2007 18:19:25 +0000 http://www.contentious.com/archives/2007/08/29/feeds-getting-pretty-mainstream/#comment-1205246 [...] (FOLLOWUP POST: See Feeds: Getting Pretty Mainstream)  [...] [...] (FOLLOWUP POST: See Feeds: Getting Pretty Mainstream)  [...]

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