Corporate Blogging: Good Resource

Following on my recent discussion of corporate weblogs, I’d like to point out a white paper I spotted recently: “Using RSS for Corporate Communications,” by Philip Gomes of G2B Group.

This paper is short and pretty basic. However, if you’re trying to convince your company’s management of the value of weblogs – maybe even to start a company blog, or at least have them not freak out that your run your own private blog – this paper would be a good thing to give to the boss.